Four Winds Outdoor Industry Challenge™ Date = August 12-14, 2004, plus pre-race activities August 11 2004 City = Park City, UT Web = www.4windsadventure.com Distances = 150 miles Phone = (800) 775-7671 email = info@4windsadventure.com Course Info = Countdown is on to Second Annual 2004 Four Winds Outdoor Industry Challenge™ Corporate Sponsored Teams to Square Off Against Squads From Across U.S. WHO: Extreme athletes — women and men ranging in ages from their 20’s to 50’s — from across the country and overseas. WHAT: Outdoor Industry Representatives come together in friendly competition to “duke it out” athletically in the Four Winds Outdoor Industry Challenge™ . Four and two-member, mixed and same-gender teams with skills in a variety of sports compete in a two-and-an-half day adventure race modeled as a shortened version of the long-running expedition level competition, the Four Winds USA Supreme Adventure Race. They will be mountain biking, rappelling and ropes work, trekking, trail-running, flat-water paddling, swimming, in-line skating or kick-scootering, horseback-riding, power-parachuting and navigating continuously across a secret course of approximately 150 miles of extreme varied high desert and mountain terrain. WHEN: August 12-14, 2004, plus pre-race activities August 11. WHERE: In and around Park City, Utah and the Uinta National Forest, among the lush and dramatic landscapes of Utah’s naturally beautiful backdrop. RACE HEADQUARTERS: David Holland Resort Properties, Park City Utah PHOTO/INTERVIEW OPPS: • Athletes of all ages, from all walks of life meeting prior to the race and talking about the reasons for participating in such a grueling, non-stop event. This, against the backdrop of the racers going through briefings, gear and skills tests. • Teams representing manufacturers, wholesaler, retailers, engaged in a friendly competition against each other to raise money for “Leave No Trace.” • Athletes after the race — tired, hungry, dirty, but exhilirated — talking about their experiences. EXPOSURE OPPORTUNITIES: Exclusive daily video from the race site for plasma screen display at Summer OR. Regional cable broadcast. National cable broadcast. Site exposure. Sampling. And much much more. MEDIA CONTACT: Gail Matsunaga, Long Pine Communications, (714) 635-2488 EVENT CONTACT: Four Winds Adventures, (800) 775-7671 EXPOSURE/SPONSORHSIP CONTACT: Pat Sikorski, BroadReach, (203) 656-1182